Aisha Kemp: Evaluation Question 3 - What kind of media institution might distribute your media product and why?

As a group we decided that our film would be independent. This is because we mainly feature independent conventions within our film.
Elements that make our film independent are:
- Our cast are not well known actors therefore, not much money would have to be spent on them.
- Our choice of music is mainly sound effects or natural sound, this means we would not have to spend a lot of money on our song for example to use an existing song, many mainstream productions use songs created by artists.
- Our film would be created from a low budget however, it is our job to please the audience.

In our audience research, the feedback was mainly that our audience prefer a mainstream film however, we feel that our film better suits an independent production. We would work to make a mainstream audience enjoy our production.
We created our on distribution company 'On Point Entertainment' and also our own production company 'Quiet On Set Productions'.

The logo that we created for 'On Point Entertainment' shows a picture of point shoes. We've shown a pun-like relationship between the name and the image as something that the audience will be attracted to and pick up on. The logo is red, black and the text is white. These colours are typical for a thriller genre therefore, our logo will identify the genre to the audience.













The logo for 'Quiet On Set Productions' is an image that we created on 'Photoshop' of a girls finger up to her lips - we have drawn a relationship with the name and image here too.












If a distribution company were to distribute our film we would choose 'Momentum' as it is one of the leading independent distribution companies. Momentum, owned by eOne Films, are UK distributors. eOne are an international company however, branch out to the UK via Momentum. Momentum have distributed thrillers such as 'Man On A Ledge' and 'Killer Joe'. Their experience with successful distributing thrillers would ensure that our film would be watched as the company would have gained an English, independent audience who enjoy thrillers. 'Killer Joe' is rated a 12 whereas 'Man On A Ledge' is an 18. The fact that 'Killer Joe' is rated a 12 represents that Momentum are successful at distributing thrillers to a younger audience who (the 15 and over audience) are the same age group as our target audience. Momentum have also distributed the Sweedish language version  of 'The Girl with the Dragon Tattoo' which is relevant as for product research I researched this film exploring it's great thriller opening and in our audience research 'Vox Pop' our audience stated that they enjoy this thriller.

Aisha Kemp: Evaluation Question 4 - Who would be the audience for your media product?

Aisha Kemp: Evaluation Question 5 - How did you attract/address your audience?

Aisha Kemp: Evaluation Question 6 - What have you learnt about technologies from the process of constructing this product?

Pre Production -
  Blogger  
             -  Used this is to record our ideas, post product research, stages of production and the final products.
                 -  Useful as it allows you to write text as well as embed videos and images. 
                 -  Created a central area that all group members could refer, made the sharing ideas quicker and easier. 
   Youtube
                 - Mainly used to conduct product research - look at opening sequences. For this reason, YouTube has been an
                   effective digital technology as without it, product research would require having to purchase a DVD to watch
                   an opening sequence. YouTube is free, quick and easily accessible which is why it was greatly used in our pre
                   production proccess.
                 - Also used to post and share own products such as 'Vox Pop' audience research and post our thriller opening
                   firstly, an unfinished preview to consider our audiences views, and then to post our final product. 

Production - 
  Camera 
                  - We used a Canon Legria High Definition DV camera with a built in memory. Using this camera, we could film
                     our thriller opening very smoothly as it was easy to use. The size of the camera was small so, it enabled us 
                     to carry around easily. Also, with the camera, we sometimes used equipment such as the trip to enable a 
                     still and steady shot, tracking poles for an effective and smooth tracking shot. We could have also used a 
                     crane however, our shots did not require this equipment. The camera was very easy to fix together with 
                     the equipment that we used.     

Post Production -  
  Adobe After Effects 
                 - We created our titles on this software. This techonogy allowed us to be creative as it was very flexible with
                   many options of fonts, sizes and styles. 
                 - As a group we discovered how to use After Effects by watchingYouTube tutorials. If we hadn't learnt                     how to use it we would have had to use the basic titles on iMovie.  
  Garage Band  
                 - We produced our soundtrack on Garage Band using the sounds provided. Again, this software allowed us to
                   be creative and produce sound and sound effects specifically how we wanted to to engage a thriller 
                   atmosphere with the audience. 
   iMovie 

                 - iMovie was used as a space were we imported our footage that we filmed to then later edit it. 

                 - iMovie is a non-linear software therefore, it worked with us and our scheduling. We did not have to film each 

                   clip in the order of our story board. This was very helpful as it meant that for example if one day the

                   circumstances were better to film the middle of the film first rather than the beginning, we could do so, and

                   then once we importe all of our footage, we could arrage our opening sequence in the order of how we

                   planned it.